Project:
Year:
Type / Category:
Location:
Introduction:
The Ben – Wedding
2023
Identity, Wedding Branding
Kigali, Rwanda
Ben Mugisha, also known as The Ben, is one of Rwanda’s most renowned R&B artists. He has consistently maintained his position at the forefront of the music industry, solidifying his status as a household name in Rwanda and the broader region.
For The Ben wedding event, we developed a comprehensive brand
strategy, graphic concept, and art direction to complement the wedding
identity, branding, and website design. We collaborated closely with The
Ben and his team to create a unique wedding identity that was utilized
across various wedding invitations, social media announcements, and
even the website.
Our goal was to generate buzz in Rwanda and the region for renowned
RnB singer’s most memorable experience of his life.
